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EXHIBITORS_PROVISIONS

Exhibition Regulations 3. Exhibit Areas, Number of Booths to Apply, Height Limitations

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CEATEC 2024 exhibit areas are follows as of now:
  • General Exhibits
  • Partners Park
  • Next Generation Park
  • An exhibitor can exhibit in different areas. If exhibiting in multiple areas, please submit a copy of the Exhibition Application/Contract Form for each area.
  • Exhibit areas may by integrated. The final composition and names of each area will be announced at a later date following the decision of the Organizing Committee.

3-1. General Exhibits

Booth category Booth type Number of booths applied Height limitations
Height limitation is set to the height of the foundation panel, which is 2.7 meters; however, excess height in the following ranges is allowed.
Standard Booth 1-row 1, 2, 3, 4, 5, 6 The height of the aisles and the area set back 1 meter from the foundation panel can be up to 3.6 meters.
2-row 4, 6, 8, 10
3-row 9, 12, 15, 18 The height of the aisles and the area set back 1 meter from the foundation panel can be up to 6 meters.
Note: Group exhibition composed of 20 or more booth spaces in 2-row booth will apply booth height requirements that of 3- or 4-row booth.
4-row 16
Block format 20, 25, 30, 35, 40, 45, 50, 55, 60, 65, 70, 75, 80, 85, 90, 95, 100 The height limit is 6 meters. Suspended structures less than 6 meters high is permitted for block booths. The location of the suspension structure must be checked and adjusted with the venue structure.
Small Package Booth 1-row 1, 2 2.7m
  1. For booth types with 1- to 4-row, one to three sides may be in contact with other exhibitors.
  2. Joint exhibitors and/or exhibitors from industry groups may apply for more than the maximum of 100 booths.
  3. After the deadline for applications, the Organizing Committee will determine the layout of the show venue. If the total space applied for exceeds the capacity of the site, the Organizing Committee reserves the right to determine an impartial method to reduce the number of booths applied for by exhibitors. In such case, the exhibitors will be notified in advance, however the kind understanding by exhibitors on this matter is greatly appreciated.
Note: The height limit of exhibits and decorations shall be as stated above. However, if the height exceeds the limit due to the nature of the exhibit, please submit the Application Form for Over-height Exhibits and booth plan drawings (floorplan & elevation view) to CEATEC Management Office, and obtain permission from the Organizing Committee. In such case, exhibits are to be displayed within the bounds of your company’ s booth (setback 1 meter from aisles and foundation panel), and must not protrude into the space above aisles etc. It is prohibited to decorate exhibits with company names, product names, etc. that have received permission to exceed the height limit.
Booth type Height limitations

Block format

Area of a single booth equals to 9m²; the Management Office will specify a space equaling to 2:1 or 1:1 (frontage width : depth) from the total area (9m² multiplied by the number of booth spaces reserved). The dimensions will be specified in the drawings at the booth location selection meeting. Please note that the Management Office does not accept any requests for changing the booth dimensions.
Example: When an exhibitor applies for 25 booths
Total area comes to 225m² (9m² x 25 booths). Dimensions are calculated and marked out between a rectangle with a wider frontage width, and a square. Frontage width of 2 : Depth of 1

3-2. Special Exhibits

3-2-1. Partners Park

Exhibit Plan Number of booths applied Height limitations
Height limitation is set to the height of the foundation panel, which is 2.7 meters; however, excess height in the following ranges is allowed.
Diamond Partner When the participation space is 900m² The height limit is 6m. Suspended structures less than 6.0 m high is permitted for block booths. When installing a suspended structure, it is necessary to check and adjust the structure of the Makuhari Messe venue.
Platinum Partner When the participation space is equal to or larger than 180m² (20 booths) The height limit is 6m. Suspended structures less than 6.0m high is permitted for block booths. When installing a suspended structure, it is necessary to check and adjust the structure of the Makuhari Messe venue.
When the participation space is less than 180m² (20 booths) The height of the aisles and the area set back 1m from the foundation panel can be up to 6m. A suspended structure can be used at a height of 6m or less. When installing a suspended structure, it is necessary to check and adjust the structure of the Makuhari Messe venue.
Gold Partner The participation space 81m² (9 booths) The allowable height of booth walls set back 1.0m from the aisles and/or foundation panels will be 6m.
Bronze Partner The participation space 36m² (4 booths) The allowable height of booth walls set back 1.0m from the aisles and/or foundation panels will be 3.6m.

3-2-2. Next Generation Park

Exhibit Plan Number of booths applied Height limitations
Next Generation Park booth 1,2, more than 4 (Group Exhibits) 2.7m

3-2-3. Global Park

Exhibit Area Number of booths applied Height Limitations
Global Park 1 to 9 booth (- 81m²) The allowable height of booth walls set back 1.0m from the aisles and/or foundation panels will be 3.6m.
Over 10 booth (90m² +) The allowable height of booth walls set back 1.0m from the aisles and/or foundation panels will be 6m.

  1. AFrom the Management Office

    A1 Exhibit Outline

    1.  Exhibition Outline

    A2 Safety Measures

    1. 1. Basic Policy and Organizational Framework concerning Disaster Prevention and Safety Measures
    2. 2. Requests to Exhibitors Concerning Disaster Prevention and Safety Measures
    3. 3. Exhibitors’ Response to Emergency
    4. 4. Disaster Evacuation Route

    A3 Emergency Conservation Measures

    1.  Requests for cooperation to save energy

    A4 Personal Information Protection Policy

    1. 1. Personal Information Protection Policy of the Japan Electronics Show Association
    2. 2. Use of Personal Information by Exhibitors

    A5 Exhibition and Display Contents

    1. Important 1. Registration for Co-Exhibitors
    2. Important 2. Request for registration of “non-Japanese” exhibits

    A6 Applications / Inquiries List

    1. Important 1. Applications
    2. Important 2. Payment of Charges
    3. 3. Inquiries List

  2. BPromotion Tool

    B1 How to attract more visitors to your booth / How to distribute your information more broadly

    1. 1. Internet Media (Posting Exhibitor Information/Using Various Web Tools)
    2. 2. CEATEC AWARD 2024
    3. Important 3. Premium Time Invitation Tickets and Leaflets, Envelops
    4. 4. Hospitality for Overseas Visitors

    B2 How to distribute your information through the press

    1. Free 1. CEATEC News Center
    2. Free 2. Briefing Session for Spokespersons
    3. Free 3. Press Release Distribution Support Service
    4. Free 4. Utilization of Premium Time (For Press)

    B3 VIP Services and Reception

    1. 1. Opening Reception
    2. 2. VIP Registration
    3. 3. CEATEC Networking event for Exhibitors

    B4 How to satisfy your visitors more at the exhibition

    1. 1. Visitor Data-Reading App
    2. Free 2. Business Lounges
    3. 3. Reception Room
    4. 4. Use of Demonstration Room

    B5 How to advertise effectively

    1. 1. Web Banner Ad / Mail Magazine Text Banner Ad
    2. 2. On-site Ad Signs
    3. 3. Rules for Advertising

  3. CExhibition Venue Regulations

    C1 Exhibition Site

    1. 1. Exhibition Site Layout / Visitor Passage
    2. 2. Transportation Guide
    3. 3. Layout of Makuhari Messe
    4. 4. Management Office Facilities

    C2 On-site Management

    1. Important 1. Work Schedule
    2. Important 2. Exhibitor Badges, Worker Ribbons
    3. 3. On-site Photography

    C3 Load-In & Load-Out

    1. Important 1. Vehicle Stickers
    2. Important 2. Load-In
    3. 3. Vehicles during the show
    4. Important 4. Load-Out

    C4 Waste Disposal

    1.  Waste Material Separation

  4. DBooth Regulations

    D1 Booth Standards

    1. Important 1. Booth Standards
    2. Important 2. Base Panel Outline
    3. Important 3. Important Points for Booth Design
    4. 4. Exhibits Exceeding the Height Limit
    5. 5. Ceiling Structure
    6. 6. Two-Story Booth Structures
    7. 7. Suspended Structure
    8. 8. Universal Design

    D2 Booth Display Regulations

    1. Important 1. Display Contractor Registration
    2. 2. Product Liability (PL) Law
    3. 3. Floor Construction Work
    4. 4. Fireproofing Regulations / Advertising Balloons
    5. Important 5. Electrical Power Supply
    6. 6. Green Power Certification System

    D3 Product Exhibit Regulations / In-Booth Demo Regulations

    1. Important 1. Prohibition
    2. 2. Lighting on the Ceiling
    3. 3. Sound Emissions and Copyrights
    4. 4. Wireless LANs
    5. 5. UHF-band Product Exhibits / Demonstrations

    D4 Booth Management Regulations

    1. 1. Hazardous Item Handling
    2. 2. Guidelines for Giving Premiums, etc., to Visitors
    3. 3. Others

  5. EServices Related to Booth Operation

    E1 Transport Service

    1. 1. Transport, Load-in & Load-out Service
    2. 2. Parcel Delivery Service during the Show

    E2 Rental Fixtures

    1. 1. Package Booth Service
    2. 2. Rental Fixtures
    3. 3. PC and Monitor Rental

    E3 Infrastructure Services

    1. 1. Utility Booth
    2. 2. Internet Connection
    3. 3. Temporary Telephone Line Service
    4. 4. Antenna Installation
    5. 5. Water Supply, Drainage, Compressed Air and Gas

    E4 Booth Management Services

    1. 1. Meeting Room (Rental)
    2. 2. Reserving Accommodations
    3. 3. Food / Beverage Tickets
    4. 4. Catering Service
    5. 5. Bento (Lunch Box) Delivery Service
    6. 6. Reception Staff / Non-Technical Interpreter
    7. 7. Booth Security Guard
    8. 8. Booth Cleaning

  6. Exhibition Regulations

    Exhibition Regulations

    1.  1. Exhibit Fees & Plans
    2.  2. Expenses Included in the Exhibition Fee
    3.  3. Exhibit Areas, Number of Booths to Apply, Height Limitations
    4.  4. Exhibitor Eligibility, Selection of Booth Position, Exhibit Application/Contract Agreement
    5.  5. Important Exhibit Details and Prohibitions
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