CEATEC Exhibition Manual Site

日本語

B5

How to advertise effectively 1. Web Banner Ad / Mail Magazine Text Banner Ad

  • Application No.19
  • DeadlineSeptember 30

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Effective ad tools are available to disseminate your information before, during, and after the exhibition.

Web Banner Ad

The CEATEC Official Website provides exhibition information and the latest information from exhibitors, host organizations, and media partners, and thus attracts a huge number of users and media both in Japan and overseas before, during, and after the show.
The CEATEC Official Website had the following accesses.
*A session is defined as a series of clicks by a single visitor from the start of access to the end.
To apply, fill in the Application for Promotion Menu ＜No.19＞ and send it to Japan Electronics Show Association.

    Applications will be accepted on a first-come, first-served basis beginning at 10:00 a.m. on Tuesday, July 9. (JST)



    Number of sessions: 764,603 (Aug 23 - Oct 31 in 2023)

  1. Method of displaying ads

    Ads randomly appear in the banner space on the top page of the CEATEC Official Website.

  2. Period of Appearance

    September 2 (Mon) to October 31 (Thu), 2024

  3. Ad rates

    Code Number Item Posting Size (pixels) Ad rate (including consumption tax) Number of applications
    W-1 Normal banner W320×H100 ¥550,000 6
    W-2 Banner displayed in the middle of the page H336×W280 ¥330,000 3

  4. Ad Submission

    • Send to
      Japan Electronics Show Association
    • Data format
      File size: Max. 150 KB
      File type: GIF, JPEG, PNG

      • Contact the Management Office for submission in a different format.
      • Banners are displayed on both the Japanese site and the global site. It is recommended that a single banner be produced in both Japanese and English, or two banners (one in Japanese and the other in English).
    • How to submit
      Please email uncompressed data.
      Specify the links to your English and Japanese websites.
      Send to: exhibitor2024@ceatec.com

Mail Magazine Text Banner Ad

CEATEC issues the CEATEC Mail Magazine to previous visitors and provides them with a wide range of information about the coming show. This magazine promotes pre-registration, increases page views of the Official Website, and raises the level of expectation for this year’s show. Exhibitors can post a text banner ad in this mail magazine.
To apply, Application for Application for Promotion Menu ＜No.19＞ and send it to Japan Electronics Show Association.

  1. Distribution

    It will be distributed to previous visitors who requested upcoming information (approx. 300,000 visitors).
    *Pre-registered visitors for CEATEC 2024 will be added promptly.

  2. Issue schedule

    Up to three banner ads will be accepted for every issue on a first come, first serve basis.

    Issue date
    September 18 (Wed) October 11 (Fri)
    September 25 (Wed) October 15 (Tue)
    October 2 (Wed) October 16 (Wed)
    October 8 (Tue) October 17 (Wed)
    September 9 (Wed) October 18 (Fri)
    October 10 (Thu)

    3. Banner ad can also be submitted for the 10/14 (Mon.) through 10/18 (Fri.) issues.

  3. Format

    Text
    -Japanese: Maximum 266 Japanese (2-byte) characters (38 characters × 7 lines)
    -English: Maximum 532 characters (76 characters × 7 lines)
    Banner
    -Size: W600pc*H200px (less than 500KB)
    -File format: JPEG format, PNG format

  4. Notes

    • Content is limited to CEATEC 2024 exhibit information.
    • Exhibitor’s name and booth number should be included.
      *Booth numbers are not required for exhibitors exhibiting only at the online venue.
    • Three advertisements will be placed and distributed per distribution, but please note that the order in which the advertisements are placed will be in the order of application.

  5. Ad rate

    Code number Item Ad rate (including consumption tax)
    M-1 M-1　Mail Magazine Text Banner Ad ¥220,000/one magazine

  6. Ad Submission

    1. Deadline
      Friday of the preuious week of the desired diatribution
    2. Send to
      Japan Electronics Show Association
    3. How to submit
      Email to: exhibitor2024@ceatec.com

  1. AFrom the Management Office

    A1 Exhibit Outline

    1.  Exhibition Outline

    A2 Safety Measures

    1. 1. Basic Policy and Organizational Framework concerning Disaster Prevention and Safety Measures
    2. 2. Requests to Exhibitors Concerning Disaster Prevention and Safety Measures
    3. 3. Exhibitors’ Response to Emergency
    4. 4. Disaster Evacuation Route

    A3 Emergency Conservation Measures

    1.  Requests for cooperation to save energy

    A4 Personal Information Protection Policy

    1. 1. Personal Information Protection Policy of the Japan Electronics Show Association
    2. 2. Use of Personal Information by Exhibitors

    A5 Exhibition and Display Contents

    1. Important 1. Registration for Co-Exhibitors
    2. Important 2. Request for registration of “non-Japanese” exhibits

    A6 Applications / Inquiries List

    1. Important 1. Applications
    2. Important 2. Payment of Charges
    3. 3. Inquiries List

  2. BPromotion Tool

    B1 How to attract more visitors to your booth / How to distribute your information more broadly

    1. 1. Internet Media (Posting Exhibitor Information/Using Various Web Tools)
    2. 2. CEATEC AWARD 2024
    3. Important 3. Premium Time Invitation Tickets and Leaflets, Envelops
    4. 4. Hospitality for Overseas Visitors

    B2 How to distribute your information through the press

    1. Free 1. CEATEC News Center
    2. Free 2. Briefing Session for Spokespersons
    3. Free 3. Press Release Distribution Support Service
    4. Free 4. Utilization of Premium Time (For Press)

    B3 VIP Services and Reception

    1. 1. Opening Reception
    2. 2. VIP Registration
    3. 3. CEATEC Networking event for Exhibitors

    B4 How to satisfy your visitors more at the exhibition

    1. 1. Visitor Data-Reading App
    2. Free 2. Business Lounges
    3. 3. Reception Room
    4. 4. Use of Demonstration Room

    B5 How to advertise effectively

    1. 1. Web Banner Ad / Mail Magazine Text Banner Ad
    2. 2. On-site Ad Signs
    3. 3. Rules for Advertising

  3. CExhibition Venue Regulations

    C1 Exhibition Site

    1. 1. Exhibition Site Layout / Visitor Passage
    2. 2. Transportation Guide
    3. 3. Layout of Makuhari Messe
    4. 4. Management Office Facilities

    C2 On-site Management

    1. Important 1. Work Schedule
    2. Important 2. Exhibitor Badges, Worker Ribbons
    3. 3. On-site Photography

    C3 Load-In & Load-Out

    1. Important 1. Vehicle Stickers
    2. Important 2. Load-In
    3. 3. Vehicles during the show
    4. Important 4. Load-Out

    C4 Waste Disposal

    1.  Waste Material Separation

  4. DBooth Regulations

    D1 Booth Standards

    1. Important 1. Booth Standards
    2. Important 2. Base Panel Outline
    3. Important 3. Important Points for Booth Design
    4. 4. Exhibits Exceeding the Height Limit
    5. 5. Ceiling Structure
    6. 6. Two-Story Booth Structures
    7. 7. Suspended Structure
    8. 8. Universal Design

    D2 Booth Display Regulations

    1. Important 1. Display Contractor Registration
    2. 2. Product Liability (PL) Law
    3. 3. Floor Construction Work
    4. 4. Fireproofing Regulations / Advertising Balloons
    5. Important 5. Electrical Power Supply
    6. 6. Green Power Certification System

    D3 Product Exhibit Regulations / In-Booth Demo Regulations

    1. Important 1. Prohibition
    2. 2. Lighting on the Ceiling
    3. 3. Sound Emissions and Copyrights
    4. 4. Wireless LANs
    5. 5. UHF-band Product Exhibits / Demonstrations

    D4 Booth Management Regulations

    1. 1. Hazardous Item Handling
    2. 2. Guidelines for Giving Premiums, etc., to Visitors
    3. 3. Others

  5. EServices Related to Booth Operation

    E1 Transport Service

    1. 1. Transport, Load-in & Load-out Service
    2. 2. Parcel Delivery Service during the Show

    E2 Rental Fixtures

    1. 1. Package Booth Service
    2. 2. Rental Fixtures
    3. 3. PC and Monitor Rental

    E3 Infrastructure Services

    1. 1. Utility Booth
    2. 2. Internet Connection
    3. 3. Temporary Telephone Line Service
    4. 4. Antenna Installation
    5. 5. Water Supply, Drainage, Compressed Air and Gas

    E4 Booth Management Services

    1. 1. Meeting Room (Rental)
    2. 2. Reserving Accommodations
    3. 3. Food / Beverage Tickets
    4. 4. Catering Service
    5. 5. Bento (Lunch Box) Delivery Service
    6. 6. Reception Staff / Non-Technical Interpreter
    7. 7. Booth Security Guard
    8. 8. Booth Cleaning

  6. Exhibition Regulations

    Exhibition Regulations

    1.  1. Exhibit Fees & Plans
    2.  2. Expenses Included in the Exhibition Fee
    3.  3. Exhibit Areas, Number of Booths to Apply, Height Limitations
    4.  4. Exhibitor Eligibility, Selection of Booth Position, Exhibit Application/Contract Agreement
    5.  5. Important Exhibit Details and Prohibitions
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