Privacy Policy

Privacy Notice for Visitors

GDPR Article 13 Compliant Version

Effective Date: August 27, 2026
Venue: Makuhari Messe, Chiba, Japan (October 13–16, 2026)

Personal Data Collection and Management

Japan Electronics Show Association (JESA)
Ote Center Building
1-1-3 Otemachi, Chiyoda-ku
Tokyo 100-0004, Japan
Email: privacy@jesa.or.jp

JESA acts as the Data Controller for the personal data processed through the visitor registration platform and visitor management system for CEATEC 2026 and Japan Mobility Show Bizweek 2026.

1. Events Covered

This Privacy Notice applies to:

The Events are co-located and held at the same venue during the same period. JESA operates the visitor registration system and manages personal data on behalf of the organizers.

JESA Account: Registration for this Event requires a JESA Account (an account for the JESA Registration Site). Core account information is governed by the JESA Privacy Policy (available at https://www.jesa.or.jp/en/info/privacy.html), which this Notice supplements. Matters not addressed in this Notice (including cookies, security measures and access/correction procedures) are governed by the JESA Privacy Policy. Event-specific registration data collected for this Event is used solely in connection with this Event.

2. Categories of Personal Data Collected

JESA may collect:

In addition, JESA may record the date and time of badge scans.

3. Purposes of Processing

Personal data is processed for:

4. Sharing Personal Data with Exhibitors, Speakers and Related Organizations

Where a visitor permits an exhibitor to scan their badge using a QR code reader device or PWA application installed at the exhibitor’s booth, or where a badge is scanned at a conference or seminar venue, the personal data collected at registration will be disclosed to the relevant exhibitor, speaker, their affiliated company or organisation, or seminar organiser.

Data disclosed may include name, company name, department, job title, and e-mail address.

By permitting the scanning of a QR code, the visitor is deemed to have consented to the disclosure of their personal data to the recipient.

Recipients become independently responsible for the personal data received from JESA and must handle it in accordance with their own privacy policies. Visitors should review the relevant recipients’ privacy policies.

Where recipients are located outside Japan, personal data may be transferred internationally.

Exhibitor profile pages in the logged-in area of CEATEC.com

In addition, after completing visitor registration, where a visitor accesses an exhibitor profile page in the logged-in area of CEATEC.com while signed in with their JESA Account (JESA-ID), the registration data will be provided to the relevant exhibitor. By accessing such a page, the visitor is deemed to have consented to the provision of their personal data to that exhibitor.

5. Sharing Personal Data with JAMA (Japan Automobile Manufacturers Association, Inc.)

CEATEC 2026 and JMSB are independent events held concurrently at the same venue.
At the time of registration, visitors are asked to select one of the following options:

At the time of registration, visitors are asked to select one of the following options:

(1) Entry from the CEATEC area (Exhibition Halls 4–8)

Where a visitor enters the venue from the CEATEC area (Exhibition Halls 4–8) and has selected option B or C at the time of registration, the personal data collected at registration will be provided to JAMA. Where option A is selected, registration data will not be provided to JAMA in respect of entry from the CEATEC area.

(2) Entry from the JMSB area (Exhibition Halls 2 and 3)

Where a visitor enters the venue from the JMSB area (Exhibition Halls 2 and 3), the personal data collected at registration will be provided to JAMA, irrespective of whether option A, B or C was selected at the time of registration. JAMA manages such data independently.

Purposes for which JAMA will use the data:

JAMA processes personal data received from JESA independently under its own privacy policy. Visitors should direct any requests regarding data held by JAMA directly to JAMA.

CEATEC 2026 Participant List
Japan Mobility Show Bizweek 2026 Exhibitor List

Note regarding JEITA: JEITA does not directly receive visitor registration data from JESA. Where communications are sent on behalf of JEITA, the sender will be JESA.

6. Service Providers (Processors)

Visitor Registration System: Septet Co., Ltd.
QR Scanning Device Operation: SOU Global & Communications Co., Ltd.
PWA Badge Scanning System: Septet Co., Ltd.

These providers process personal data solely on JESA’s instructions.

7. Legal Basis for Processing

For visitors located in the EEA, JESA relies on:

Contractual Necessity

Processing necessary to register visitors and issue badges for attendance at events.

Legitimate Interests

Processing for statistical analysis, event improvement, and the administration of JESA’s operations, where such interests are not overridden by the rights of data subjects.

Consent

Consent applies to badge scanning, exhibitor lead collection, speaker lead collection, access to exhibitor profile pages in the logged-in area of CEATEC.com, optional marketing communications, and non-essential cookies. Visitors may withdraw consent at any time.

8. International Data Transfers

Personal data may be transferred to and processed in Japan.

Japan has been recognised by the European Commission as providing an adequate level of protection for personal data (Commission Implementing Decision (EU) 2019/419 of 23 January 2019, confirmed following the Commission’s first periodic review completed in 2023). Personal data transferred from the EEA to JESA in Japan is therefore transferred on the basis of that adequacy decision, and no additional transfer safeguards are required.

Where personal data is disclosed to exhibitors, speakers, affiliated organisations, or seminar organizers located outside Japan, such recipients become independently responsible for ensuring compliance with applicable privacy and data protection laws.

9. Data Retention

Personal data will generally be retained for up to three (3) years following the Event unless:

Recipients such as exhibitors and speakers may retain personal data under their own retention policies.

10. Cookies

The registration website may use:

Non-essential cookies will only be activated where consent has been obtained in accordance with applicable law.

11. Data Subject Rights

Where GDPR applies, visitors may have the right to:

Visitors located in the EEA may lodge a complaint with their local supervisory authority if they believe their personal data has been processed in violation of applicable data protection laws.

12. External Links

The Event website may contain links to websites operated by exhibitors, speakers, seminar organisers or other third parties.

The collection and handling of personal data on a linked website is governed by the privacy policy and other rules established by the operator of that website. Merely accessing a linked website from JESA’s website does not, in itself, result in any personal data held by JESA being provided to the operator of that linked website.

Where you enter or otherwise provide personal data on a linked website, please review the privacy policy of that website. JESA is not responsible for the privacy practices of such websites.

For reference, please also see the following lists:

CEATEC 2026 Participant List
Japan Mobility Show Bizweek 2026

13. Requests for Access, Correction, Erasure or Restriction

Visitors may submit requests concerning personal data held by JESA using the contact details in Section 14.

Requests concerning personal data held by JAMA (where option B or C was selected at registration) should be directed to JAMA directly.

Requests concerning data already disclosed to exhibitors, speakers, affiliated companies, affiliated organisations, or seminar organisers should be directed to the relevant recipient. Deletion of a JESA Account does not result in the deletion of personal data already disclosed to such recipients; visitors wishing to have that data deleted should contact each relevant recipient directly.

14. Contact Details

Japan Electronics Show Association (JESA)
Ote Center Building
1-1-3 Otemachi, Chiyoda-ku
Tokyo 100-0004, Japan
E-mail: privacy@jesa.or.jp
JESA Account Withdrawal Request Form: https://reg.jesa.or.jp/withdrawal/

Deletion of a JESA account does not automatically result in deletion of personal data already disclosed to exhibitors, speakers, affiliated companies, affiliated organisations, or seminar organizers.

15. Changes to This Privacy Notice

JESA may amend this Privacy Notice from time to time to reflect legal, operational, or regulatory changes. The latest version will always be published on the Event website.